wordpress ROI

Boost Your Content ROI from WordPress

WordPress is the most trusted and reliable content management system that powers millions of websites today. Providing administrative controls to end users, it can be easily customized as per user requirements. It offers a viable framework for competing against even the most seasoned content management systems (CMS).

The big and powerful media companies and publishing houses today have realized the importance of quality rich content. For example, implementing a WordPress multi author newsroom for their web site or blog cuts the necessity of full time in-house employees while increases the productivity and efficiency of their workflow simultaneously.  Not alone that, effectively managing the WordPress sites can even increase traffic of their web site and generate leads resulting in better ROI.

WordPress though an extremely powerful CMS faces limitation in managing content team bigger than a few people. So the publishers who are looking forward for expansion and building up a multi author newsroom for their WordPress sites are troubled with effective management of the content teams. They are turning towards third party alternatives such as spreadsheets, emails, instant messages, etc for managing the workflow. But all these options are just an alternative for the problem and not the perfect solution. As a result the publishers are spending more time in correcting their workflow rather than producing top notch content.

If these content companies want to get the most out of their WordPress environment in terms of boosting their ROI, then there are thousands of plugins available on WordPress to help them achieve their target. Below is the list of the plugins that helped me gain ROI for my site. You can try them for your site as well and notice the difference.

1. ContentCloud

ContentCloud is Editorial Project Management software targeted at publishers running WordPress sites. Launched by Betaout, it offers a SaaS (Software as a Service) platform with an intuitive and user friendly interface.

ContentCloud gives you the experience of working on a fully featured and customized editorial workflow system. It grants complete control over the content production process to an editor or publisher with the power to manage and share resources across multiple sites. ContentCloud lets the editors focus on producing top notch content by automating all the administrative tasks.

In ContentCloud team members are assigned individual desks through which the assignments are routed. Custom workflows can be created to ensure that assignments pass through the desks in a desired order. This way the editor can choose whether to assign the task to a specific team member or to keep it open for any team member on that desk. There is a provision of user role on every desk which prevents the editor from accidently putting two team members with different user roles on a same desk.

There is Activity Feed that gives the editor a bird eye view of the entire newsroom. This helps the editor to take any pre-emptive measure to avoid bottlenecks and missed deadlines. The performance history is stored for each contributor along with all the feedback received.

ContentCloud has a distinguished app for contributors other than Managing Editors called as the Workbench app. This app is kept minimalist for the convenience of the contributors so that they can focus on their work. The interface of ContentCloud is designed with a low learning curve.

2. User Role Editor

User Role Editor is another WordPress plugin which makes the grip on the privilege settings of members. The priority of entrance can be modified using this plugin. But there is a complex issue that the administrative mode cannot be edited under any exceptional circumstances. That issue should be solved to make this advanced. Apart from this, other settings are appreciable enough. A checkbox can be found in the section of adjustments. Self made responsibilities can be detected to play the mature game. As the premium member of this service I can assure its overwhelming grab on the privilege settings with multi-site supportability. A copy can be also made depending upon the original documents. Only this Meta information is shown from the external view just as photocopy. But the original one remains untouched at conceptual and internal schema. This can be altered only when the member comes with exact exemption right. I have experienced blogging with multi-authored capabilities. It gives me a chance to generate an improved knowledge base by extracting different views at the same time.


3. Joget

Joget is another WordPress plugin. It’s evaluation can be made through editorial, advertisement and other media requests. Submitted contacts are performed by actor on user role. SMTP server is the main framework to be integrated. In the time of configuration, username, password, authentication, port and host name are mandatory input fields. The people like submitter, editor and in-charge of advertisement are gathered at the workplace for expected operation. I can give a brief assistance for proper installation like:

  • Accessibility to the local host through web browser.
  • Login process as administrator with default password.
  • Design and manage the processes.
  • Importing the specific libraries and directories.
  • Uploading the package demo as the compressed one.
  • Navigation to process on contacts form.
  • Downloading the plugin directory.
  • Decrypt the compressed package.
  • Login to activate the inbox plugin system.
  • Proper configuration to the point of resource locator.
  • Front end display to targeted sidebar.


4. Recent Revisions

Recent Revision plugin will display an overview of the recent post revisions made by you on your administration dashboard. This is definitely effective for websites that has content, which is getting updated by multiple authors and you probably need to manage the changes made by the authors. Number of revisions that gets displayed is configurable. It also allows an option for showing authors and also shows dates. Posts will be shown in GMT for enabling effective collaboration across many time-zones. The installation process is quite easy. First download the plugin in a zip folder. However, don’t unzip the folder and keep it unzipped. Then go inside your WordPress administration page and click on Plugins, then choose Add New, then choose the Upload button and Browse for uploading. Then click OK when a file has been chosen and Install. Then go inside the plugin and activate the plugin. In-order to ensure your Recent Revisions remains visible; you have to select “Recent Revisions” in the Screen Options on the top right corner.


5. Approval Workflow

Approval Workflow has been designed to create workflow process in WordPress. The plugin will add a box inside the post edit screen without any published permissions the user requires for that post type. The plugin also allows you a role in WordPress as the approvers. A note must be made that this role does require published permissions. A notification will be generated by Email for the approvers when something has been submitted to the workflow by someone. This works simultaneously on WordPress Multisite also. There is no auto-installation on this plugin. The installation steps are: Plugin files should be copied into wp-content/plugins/ The plugin will activated from the Plugins page or Activate it in network for multisite Just go to Settings, then Approval Workflow for adjusting plugin settings You should ensure the users you are looking to approve have a role, which does not require published page or any publication permissions for posts of other types.


Do let me know about your favorite plugin.


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